At some point all of those tried and true marketing methods are going to stop working for you. If article marketing, blog commenting and backlinking have been successful you in the past, this might not be the case in the future. Eventually you will have to come up with something entirely different. This is where it gets interesting for you. Don't lie. Don't you hate writing articles? Stop worrying about the possible risks and do something entirely fresh. The following are some of the most effective strategies that internet marketers can use to their advantage.
A unique way to promote your business is to wear a T-shirt with your logo on it. Your shirt with the logo will be visible to people when you wear it downtown or at the mall. When "advertising" in this manner, it inevitably leads to getting traffic to your website through the people you meet. Since most people have cell phones, with cameras, they may take a picture of you in your shirt and check out your website when they get home. By and large, this type of marketing is a great way to get some exercise, and basically break up the monotony of sitting in front of the computer all day long. It's two birds and one stone!
You are knowledgeable about how you can use Twitter to your advantage for both business and pleasure. You probably have a personal account set up and a business account set up. Have your ever given some though to utilizing your regular account just like you do your business account? Re-tweet the things you find useful. Respond to tweets others have made. Follow some of the tweets that you found to be valuable, even if these tweets are not in your normal niche.
There is more to Twitter for an IM-er than simply sending out tweets about your business. When relationships are formed, you will discover that you will get more out of Twitter in the long run.
You have been around town and there are cars of all kinds that are used for advertising. If you drive a lot, create a magnet for your car door or print up a bumper sticker and display it. You know the idea behind this and it can be effective but you have to drive your car so people see it. Always run tests on your advertising, and this is another area where you should test things out. These are all different kinds of guerrilla marketing methods that will work if you do them right. The one thing to remember is that you cannot track what you are doing or where your visitors are coming from. We know it can be very boring sitting in front of the computer all day, and that may be something that attracts you. Be sure you take action on this if it appeals to you, and have a brain storming session and find ways to be different with your guerrilla marketing.
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