With this secret, you can boost your marketing. Because it is so effective, it reaches out and grabs your would-be buyer. It doesn't matter what your product is. The truth is, this secret works with everything.
Practically nobody uses it and this makes it even more valuable. This is the reason why it's still a secret. What is it?
Would you believe it's a face.
A face is what everyone loves to see. Seeing your face is something your pets like as well. Look at all the ways in which people are attracted to faces. You may be aware of the Potato Head craze that happened a few decades ago. Also taking us by storm is the Pet Rock.
People wear the face of favorite cartoon characters as charms or on tie clips. We are used to receiving "smilies" in Emails and dashing off a smiley face on a note we write.
Here are 5 ways you can use a face to sell your product.
Include a snapshot of yourself if you have a website. Instant trust will be built by doing this. Customers like to feel they are dealing one-on-one with a real person since buying and selling is a personal matter.
On your product, place a picture of a person. It can be on a book cover or on packaging. According to researchers, viewers are most attracted to a face that is looking straight at them or eye to eye.
For an advertising piece, such as a mailer or a postcard, a pet's face is very effective. It can be used not just on pet products, but also for any type of product.
Testimonials are buying triggers which are powerful. The would-be buyers will believe those who have already bought it. Make your testimonials even stronger with a picture of the testimonial giver.
Bottom line - put a face on your product as soon as you can. Not only will your marketing come alive, but good things will happen as well.
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